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Home / APS Journal

APS Journal

Notes on Craft, Creativity & Community

Between Two Worlds: What India Taught Me About Belonging
March 30 2026
Between Two Worlds: What India Taught Me About Belonging

A reflection on craft, the divine feminine, and finding your place across cultures There's a particular kind of disorientation that...

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Ripples: Reflections on the First Dishoom Loves Market
December 05 2025
Ripples: Reflections on the First Dishoom Loves Market

"And through them, I realised something important: The impact of my work is not just in what I make, but...

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Reflections from APS at 10
October 31 2025
Reflections from APS at 10

"I feel nothing but gratitude, for the people I have around me, the practice I have nurtured over the last...

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APS at 10: Adorning Our Gold Whilst Carrying Their Legacy
April 24 2025
APS at 10: Adorning Our Gold Whilst Carrying Their Legacy

  “You don’t choose the jewellery — the jewellery chooses you.” (Aysha)That phrase was said to me during a conversation...

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APS at 10: Year 2 – Big Breaks & Bigger Lessons
March 10 2025
APS at 10: Year 2 – Big Breaks & Bigger Lessons

From Spitalfields to Paris Year 2 (2016) was a whirlwind. After a year of figuring things out—navigating markets, refining my...

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APS at 10: Year 1 - A Reflection on My Journey
February 11 2025
APS at 10: Year 1 - A Reflection on My Journey

  2025 marks ten years since I started my brand. A whole decade. It feels surreal to even say that...

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Bringing my boldest collection to life
November 25 2024
Bringing my boldest collection to life

  Shakti - fuelling creativity for our campaign photoshoot     October marked the launch of the Shakti collection, a project incredibly...

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The Snake Charmer: A Reclamation of Exoticised Colonial India
November 25 2024
The Snake Charmer: A Reclamation of Exoticised Colonial India

The image of the snake charmer is one of the most enduring and problematic symbols associated with colonial India. Rooted...

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